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Kim SooHyun return for Bench photoshoot on July 14th. After Bench introduced the items Kim SooHyun wore for the photoshoot, everything is sold out in short time. Bench has restock it. In particular, some popular items sold out again even after an urgent restock following the first sellout, showing an explosive response.
Kim SooHyun is really our sold out King and proving his global influence. Bench has stood with Kim SooHyun during the storm and fans show their loyalty back to Bench who stand with Kim SooHyun.
A BENCH representative said, “Since the campaign photos and videos were released, product inquiries and orders from global fans and consumers have been pouring in through the official online store. Based on Kim Soohyun’s strong global fandom and high recognition, we expect to further strengthen the brand’s influence across the Asian market, including the Philippines.”
https://n.news.naver.com/article/016/0002673514